1. Clean Lips: Lipstick simply can't stick to dry, chapped lips. Apply a generous amount of lip balm using a disposable mascara wand. Gently rub back and forth, up and down & in circular motions to work off any dry flakes, then use a tissue to wipe off excess balm & flakes. (Follow this tutorial.)
3. Blot & Re-apply: After applying one coat, blot with a tissue & then apply a second coat. Blotting removes excess oils from the first layer of lipstick while leaving the pigments largely intact. Adding a second layer of lipstick after blotting increases the pigment concentration relative to the creamy ingredients that are the enemies of lipstick longevity.
4. The Tissue Trick: Apply a thin tissue over the lips & apply a loose powder using a brush. The powder helps keep the color in place.
The PERFECT powder to use is Moodstuck Minerals Concealer. It's high-quality, all natural (vegan, gluten-free) & contains Zinc Oxide + Titanium Oxide - the active ingredients in sunscreen - so it will protect your lips from harmful UV rays as well!